About Hooked on Waves

Where marine science meets mindful design

Behind the Brand

Hi, I’m Alexis — a marine biologist and the founder of Hooked on Waves.

After years of studying the ocean and working in marine outreach, I wanted to create something that reflected both my love for the sea and my belief that what we wear can carry intention.

Hooked on Waves blends ocean inspiration with mindful design. Every piece is created with purpose — built for movement, made with sustainable materials, and rooted in a deeper respect for the water that connects us all.

This brand is my way of bringing science, creativity, and conscious living into the same current.

Designed for Life in the Water

  • Hooked on Waves swimwear is created for those who love the ocean — and want to protect it.

  • Made for:

    • Swimming with intention
    • Diving over living reefs
    • Paddle boarding calm water
    • Sunrise beach meditations
    • Travel rooted in respect

  • Because being a modern mermaid means more than aesthetic.
    It means understanding the ecosystems you enter.
    It means treading lightly.
    It means loving the ocean enough to learn about it.

Designed for Life in Motion

  • Hooked on Waves Flow Wear is created for those who move with purpose — on land and in rhythm with themselves.

  • Made for:

    • Slow sunrise stretches
    • Intentional yoga flows
    • Gym sessions with focus
    • Morning runs by the water
    • Everyday movement with meaning

  • Because strength and softness can coexist. Because performance doesn’t have to disconnect you from yourself. Because mindful movement is about awareness — not just intensity.

    It’s listening to your body.
    It’s honoring your pace.
    It’s choosing presence over pressure.

    Flow isn’t just how you move —
    it’s how you live.

Hooked on waves isn't just swimwear.

It's an invitation to move with intention — and protect what you love

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